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We are a social enterprise at our core, acting as an incubator for innovative approaches to incentivising, financing and sustaining marine conservation from the grassroots.

We recognise that marine conservation efforts often fail when short-term costs are perceived to outweigh future uncertain and intangible benefits. We overcome this by anchoring our work in market-based approaches that demonstrate the economic value of marine conservation to coastal communities.

Our award-winning model includes ecotourism, sustainable fisheries management, aquaculture businesses, blue carbon and community-based health service delivery.

Octopus catch
Our internationally acclaimed volunteer expeditions enable us to carry out marine research in Madagascar and Belize while generating an independent funding stream for our conservation programmes and offering training scholarships to local students.

We are supporting coastal communities in Madagascar to realise the economic benefits of sustainable fisheries management, creating powerful market incentives for marine conservation.

We are developing pioneering aquaculture businesses that provide a lucrative, environmentally sustainable and socially viable alternative to fishing.

Our ground-breaking blue forests programme is working to conserve mangrove, seagrass and coastal wetland habitats using a range of management techniques and financing mechanisms including payment for ecosystem services and blue carbon, supporting local communities to reap the benefits of protecting these ecosystems.

We are empowering communities in Madagascar to manage their own health services by training local women to offer family planning counselling to their peers. We supply them with a variety of contraceptive options at cost price to sell within their villages for a small income.

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